
A Virtual Concierge Guests Actually Stand In Front Of
Search "virtual concierge" and you'll usually find one of two things: a person on a phone line, or a chat window on a website nobody trusts. Lumière AI is neither. It's a real character running on the screen already standing in your lobby or on your mall floor, on shift every hour you're open, in as many languages as your guests need.
A virtual concierge is an AI character that runs on a venue's own physical screens, greeting and helping guests in real time. Unlike a call-centre concierge or a website chat widget, it holds a real conversation on the surface a guest is already standing in front of, in multiple languages, and learns from every interaction. Also called a digital concierge.
Two Wrong Guesses
Not a chatbot, not a call centre
Two things usually come to mind when someone searches "virtual concierge." Neither is what runs on your venue's screen.
A web chat widget
Waits for someone to type and has no idea who's in the room. It lives in a browser tab, not in front of the guest.
A call-centre concierge
One person, one shift, one language, reachable by phone. It scales only by hiring more of the same.
Lumière AI, on your screen
Runs on the physical screen your guests already walk past. It sees them stop and starts the conversation there, in person.

One System, On Shift
Advertise. Engage. Learn.
The same character does three jobs on the same screen, without a rota and without a shift change.
01Advertise
Every session opens with a short front-end advert, matched to the experience the guest is about to have. The brand is seen because it is part of the moment, not an interruption of it.
02Engage
The moment a guest stops, the character greets them and answers in their language, picking up where a phone line or chat widget can't.
03Learn
Every question becomes data on what guests actually ask, on the same platform running the loop everywhere else.
Retail and museums, today, part of Performit Live's platform in production across three continents.
Why Lumière AI
Why a real screen beats a chat window or another shift
A cloud-based avatar
Carries latency, brand risk, and a data-sovereignty question most premium venues can't answer.
Another human shift
Scales by hiring, one language and one rota at a time.
Lumière AI, run locally
Runs on the screen you already have, trained once, consistent every time, freeing your team for the moments that need a person.
See it hold a conversation
Bring us your venue. We'll show the character answering real guest questions on the screen you already have.
Frequently Asked Questions
No. It runs on a physical screen in your venue, not a browser or an app.
Same underlying platform. This page targets the "virtual concierge" search specifically, ruling out the call-centre and web-chat mental models that term usually brings up. See the full platform view on our digital concierge page.
No, it takes the always-on, multilingual load so your team handles what needs a person.
Multiple languages, matched to your guest mix.
Retail and museums, part of a platform in production across three continents.
Yes, the same platform.